If you’re a constant online presence, then you’ve probably already heard of throwback Thursday or #tbt. This is an internet trend that has been going around for a while and doesn’t seem to be ending anytime soon. So why not jump on the bandwagon and use it to promote your business? Every Thursday, people can use the hashtag #throwbackthursday or #tbt (or both) to share old content that maybe they’re nostalgic about. Celebrating a Thursday where you look back at past events is a great way for a business to get some extra visibility online. If you’re interested in a couple of throwback Thursday ideas for business, keep reading!
What’s the one thing people enjoy seeing more than old logos? You guessed it, it’s old ads.
4 Throwback Thursday Ideas for Your Business
1. Throwback Pictures of Employees
Employees are the heart and soul of any business. Which is why you shouldn’t hesitate to celebrate them on social media. There are multiple ways in which you can incorporate your employees into the practice of throwback Thursday. For instance, you can ask them to share photos of themselves when they were young. Just make sure they’re comfortable with that. Another idea would be to simply post pictures of them from way back, when they first started working in the company. Finally, you can also make things even more entertaining and ask them to dress up with some funny throwback Thursday outfits in order for you to snap some pictures.
2. Old Logos
Especially if your business has been around for a while, there’s a chance that the logo you’re using now is not the same one that you started the company with. In this case, you can always share the old logo (or logos) and reminisce about the times when your business was just getting started. People love vintage things. This is easy to notice if we consider the increased interest in Coca-Cola bottles with old designs. Why not take advantage of this trend and remind people how it all started for you?
3. Limited Discounts
Since throwback Thursday is all about celebrating the past, why not celebrate a time when prices were cheaper? Your customers will definitely appreciate you celebrating this day by providing them with a discount on one or several of your products. The discount doesn’t have to be enormous, just enough to draw their attention and make them talk about your brand. This won’t only get you more visibility, but might also increase your sales.
4. Old Ads
What’s the one thing people enjoy seeing more than old logos? You guessed it, it’s old ads. Most likely, your current customers are going to love the type of ads you used to have back in the day. So dig around for old newspapers or recordings (depending on the types of ads you preferred). Then, share your findings with people on social media.
As you can see, joining the throwback Thursday trend is not at all difficult. After all, all you need to do is recycle old material and put a different spin on it. We hope today’s throwback Thursday ideas have inspired you to give your business a boost by reminiscing about old times.
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