Even though you might think your domain name isn’t that important when creating a website, if you really want your brand to get as many chances as possible of being recognized online, you should put some thought into what your domain name is going to be. Choosing a domain name can be challenging, which is why we thought we’d help. Today, we’ll provide you with 4 tips to choosing a domain name, so that you can be sure you’ve made the right decision.
4 Tips to Choosing a Domain Name That You’ll Love
1. Use Keywords
Perhaps one of the most important tips you should keep in mind when choosing a domain name is that you have to use keyword that will make your domain more relevant. Even if what the customer looks up on Google doesn’t have to be an exact match with the name of your domain, it helps if there are keywords that match. It goes without saying that your domain name should contain keyword related to your business. For example, if you repair cars, you should choose a domain name that sounds something like CarRepairs.com. Try to think like a client looking for a service like yours and consider what keywords you would look up on Google. Then, try to incorporate them into your domain name.
2. Stay Away from Hyphens and Numbers
As tempted as you may be to use numbers or hyphens in your domain name, you should know that these confuse people. For instance, if you have the number 4 in your domain name, people who hear the address and don’t see it might be confused as to whether that’s a numeral or you’ve spelled it out. Dashes can be easily forgotten, not to mention misplaced, which could lead to customers not finding your website. If you want to avoid complications, try not to use hyphens or numbers as much as possible.
3. Make It Memorable
This might sound easier said than done. Still, it’s important to make your domain as catchy and as memorable as possible. Keep in mind that the internet is filled with millions of domains. This makes it hard for a new one to be both on point and catchy. If you want to make sure you’ve found the right domain name, share it with a couple of people first. Ask for their opinion before deciding on it. They can tell you if it’s appealing and if it makes sense.
4. Make Sure the Name Is Available on Every Social Channel You Want to Use
Finally, even if you can use slightly different names on different social media channels, it would be best if you were to have the same one all throughout. This will make people remember you easier, not to mention you’ll prove you’re consistent. So, before choosing your domain name, check to see if the same name is available on all the other social media channels you intend on using.
Choosing a domain name can be a lot of work. However, keeping these 4 tips in mind is going to help you choose the best option for you.
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